Which factor influences the visibility of an app on platforms where users discover new software?
Answer (1)
App Store Optimization (ASO) influences the visibility of an app on platforms where users discover new software. This includes using relevant keywords in the app title and description, high ratings and reviews, quality visuals, and regular updates. These help increase visibility in app stores like Google Play or Apple App Store.Imagine a team creates a new mobile app called "StudyBuddy". It's an app that helps students find study tips, organize their homework, and even take quick quízzes. But here's the problem, there are thousands of other education apps on the App Store and Google Play. How will students discover StudyBuddy?This is where ASO (App Store Optimization) comes in. They name the app: "StudyBuddy: Homework Planner & Quíz Helper"They also include popular keywords like "study," "homework," "quíz," and "planner" in the app’s description. This helps when students search using those words. They write a short, fun description that clearly explains what the app does and why it’s helpful for students. They upload colorful screenshots showing how the app works — organizing tasks, setting reminders, and tracking progress. They ask users to leave good ratings and reviews. Apps with better reviews appear higher in search results.
