The Situation: A team of five graphic designers are working on a major branding campaign for a new tech company. The lead designer, "Alex," has a strong, modern aesthetic vision for the campaign, focusing on bold colors and minimalist typography. The Conflict: Ben, another designer on the team, strongly disagrees with Alex's vision. Ben believes the chosen color palette is too "edgy" and the minimalist approach lacks personality. Ben argues for a more traditional, corporate look with a war
Answer (1)
The Situation - A team of five graphic designers is developing a branding campaign for a new tech company. The lead designer, Alex, envisions a bold and modern design using strong colors and minimalist typography.The Conflict - Ben, another team member, disagrees with Alex’s approach. He finds the color palette too edgy and feels that the minimalist style lacks character. Ben advocates for a more traditional and corporate design, leading to creative tension between the two designers.Explanation - This conflict arises from differing design philosophies—modern vs. traditional. It reflects a common challenge in creative teams: balancing innovation with familiarity to meet both brand identity and target audience expectations.
