"Development" is a normative concept because it reflects societal values, ideals, and judgments about what is desirable. These values can vary by culture and context, influencing how progress is defined. Certain development forms become societal standards due to the influence of global institutions, media narratives, and dominant political ideologies. Models often promoted by organizations like the World Bank prioritize economic growth and neoliberal policies, which can overshadow alternative approaches rooted in community and sustainability. Consequently, power dynamics shape which practices are normalized, reinforcing specific developmental trajectories while marginalizing others that may not align with established norms.